By City was born in 2014 to create a product of great need in the two wheels sector, By City clothing is designed for active men and women, who travel or drive around the city and its surroundings and want to do it safely, well dressed, and feeling good on and off the bike.
Its founders are part of a family who has been developing articles for motorcyclists and motorcycles for more than 35 years, they have turned their hobby into their way of living. After their long experience, the new urban brand By City reflects the trajectory and the great passion that unites them to the two wheels world.
